Best Digital Marketing Interview Questions and Answers for Freshers 2020

In this blog, we are explained frequently asked top & best digital marketing interview questions and answers for freshers in 2020.

List of digital marketing interview questions and answers

1. What is Marketing in 2020?

This is one of the mostly asked digital marketing interview quetions. So students needs to know what is marketing and answer is : Action we need to take to sell our products/brands/services etc.

2. Types of Marketing

1) Digital Marketing

2) Traditional Marketing

What is Digital Marketing/ Online Marketing?

Promoting your Products or servicesor brands with the help of digital or electronic media.

1) Internet,

2) Mobile,

3) Search Engine, etc.

1. Types of Digital Marketing?

1) Inbound Marketing

2) Outbound Marketing

2. What is Inbound Marketing ?

Inbound marketing is the strategy that focus on attracting audiences to sell our products/brands/services.

Ex.Website visits and Reviews etc.

3. What is Outbound Marketing?

Outbound marketing refers to marketing strategies that pushes audiences to buy their products using traditional advertising methods.

Ex. 1)Television ads, 2)Radio Ads.

4. What are the Techniques of Digital Marketing (Inbound Marketing) ?

1) Search Engine Optimization

2) Search Engine Marketing

3) Social Media Optimization

4) Social Media Marketing

5) Email Marketing

5. What is search Engine ?

A search engine (SE) is a web-based software system which is developed to search & locate relevant information on the World Wide Web (WWW). Search engines generally answer the queries entered by the users & give them a list of search results.

6. Types of Search Engines

1) Google,

2) Bing,

3) Yahoo!,

4) Baidu,

5) DuckDuckGo and Yandex.

7. What is Search Engine Optimization(SEO) ?

This is one of the mostly asked Search Engine Optimization Interview Questions & Answers is given here. So students needs to know what is marketing and answer is : Search engine optimization (seo) is the activity of optimizing website or web pages in order to make them search engine friendly, thus getting higher ranking or position in search engine results.

8. Types of SEO ?

1) On-Page SEO

2) OFF-Page SEO

9. Techniques of SEO in 2020 ?

1) White hat SEO

2) Black hat SEO

10. What is White hat SEO ?

It is the practices of following the Google algorithms to rank our website in search engine.

11. What is Black hat SEO ?

Techniques that search engines do not approve to minimize the effect of these techniques are also known as spamdexing.

12. What is mean by Spider/Google Bot/ Crawler ?

It is the software component that traverses the web to collects the information.

13. List of Google Algorithms?

1)Panda Algorithm– Its all related with “Quality Content” in your website or webpage.

2)Penguin Algorithm–Its all related to “Quality links” in your webpage or website.

3)Humming Bird Algorithm– It gives you fast, relevant and accurate result of your quires in search engine.

4)Pigeon Algorithm

These were just a few of the most and frequently asked important digital marketing interview questions and answers in 2020. You can search for more…Visit Saytooloud.

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